How accurate is a Google Ads ROI calculator?
It is an estimate, not a guarantee. Actual results depend on your industry, keywords, competition, offer, website and sales process.
What is a good Google Ads ROI?
There is no single target that works for every business. A good return depends on your margins, customer value and acquisition costs.
Does Google Ads always generate a positive ROI?
No. Campaign setup, targeting, keyword selection, landing pages and conversion tracking all affect performance.
Can I use this calculator for my business?
Yes. Enter your own advertising budget, average customer value and lead close rate to get an estimated result.